Omniture
Omniture is an online marketing and web analytics business unit in Orem, Utah. It was acquired by Adobe Systems in 2009. Until 2011, Omniture operated as a business unit within Adobe as the "Omniture Business Unit", but as of 2012 Adobe began retiring the Omniture name as former Omniture products were integrated into the Adobe Marketing Cloud.
| Type | Subsidiary
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| Industry | Web Analytics
Market Research Online Optimization |
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| Founded | 1996
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| Headquarters | Lehi, Utah |
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| Key people | Brad Rencher, Omniture Business Unit SVP and GM
Josh James, Co-founder John Pestana, Co-founder |
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| Products | Adobe SiteCatalyst
Adobe SearchCenter+ Adobe Discover Adobe Test&Target Adobe Genesis Adobe Insight Adobe Merchandising Adobe Search&Promote Adobe Survey Adobe Recommendations Adobe DigitalPulse Adobe Scene7 |
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| Number of employees | > 1,000 (2008)
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| Parent | |||
| Website |
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