Global Media Insight is a Google analytics partner and web design Company in UAE specializing in Website Design and Development, Online Advertising and Analytics. The company began its operations in the year 2001 and was the among the digital companies working for the UAE government and government agencies in the Middle East while also catering to clients across the Middle East and North America. They also have core expertise in Analytics, Big Data and Enhanced E-commerce which were used to study patterns and traits of consumer behavior. The company initially started as a Digital agency in UAE and further expanded its base into Social media and Listening. Global Media Insight provided data for the study by the Lahore School of Economics aimed to establish what personality traits were strongly linked to social media use. They also did a casetudy and research on the use of Apps and messengers in Saudi Arabia.