Udaari (title from Punjabi: اڈاری; lit: To fly) is an Urdu and Punjabi language social Pakistani television series that was created and co-produced by Momina Duraid with Kashf Foundation for Hum TV. It focused on the social and economic marginalisation of citizens in Pakistani rural society alongside highlighting deeply rooted issues such as child sexual abuse, sexism and gender discrimination within these areas. It was aired from 10 April 2016 to 4 September 2016. The show is written by Farhat Ishtiaq and directed by Mohammed Ehteshamuddin. The plot of Udaari centres on the families of two Punjabi villagers Sheedan and Sajida, with Sheedan holding criticism being a local musician, being labelled as a Marasi whereas Sajida struggles for her daughter after her husband's death. It later focuses on their daughter's struggle where Meera (Sheedan's daughter) struggles to become a music sensation despite being labelled as a Doomni's daughter, and Zebo's (Sajida's daughter's) struggle against her step-father Imtiaz, who after her mother's second marriage, raped her when she was only nine years old.