I Love New York
I Love New York (stylized ) is a slogan, a logo and a song that are the basis of an advertising campaign used since 1977 to promote tourism in the state of New York, including New York City. The trademarked logo, owned by the New York State Department of Economic Development, appears in souvenir shops and brochures throughout the state, some licensed, many not.
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| Produced by | New York State Department of Commerce / Milton Glaser (designer)
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| Introduced | July 15, 1977
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| Registered as a trademark in | |||
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